Nectazo vs Brevo
Brevo bills for emails sent, Nectazo for contacts you can email. Which is cheaper depends entirely on how often you send — here is how to tell.
Brevo figures checked against Brevo's own published pages on 23 August 2026. Prices change — check theirs before deciding.
Brevo and Nectazo bill for different things, and almost everything else follows from that. Brevo charges for emails sent. Nectazo charges for contacts you can email. Which of those suits you depends on how often you send, and it is worth working out before comparing anything else.
Brevo is also much broader — SMS, WhatsApp, chat, a CRM, sales pipelines. Nectazo does email, automations, forms and landing pages, and is built around a product catalogue.
How each one bills
On Brevo you pick a monthly email volume and that sets the price. The volume you choose also sets how many contacts you may store, which is the part people miss. From their own help centre, the Starter plan's tiers run:
| Monthly email sends | Contacts you may store |
|---|---|
| 5,000 | Up to 500 |
| 10,000 | Up to 1,500 |
| 15,000 | Up to 2,500 |
| 20,000 to 100,000 | Up to 500,000 |
So contact storage is not free on Brevo — but past 20,000 sends a month it stops being the thing you are paying for, and becomes very generous indeed. Nectazo works the other way: the plan names a contact count, and a monthly send allowance comes with it.
What the same usage costs
Prices below are US dollars on monthly billing, read off Brevo's own calculator.
| If you send | Nectazo | Brevo Starter |
|---|---|---|
| 25,000 emails a month | $19 — Starter, 2,500 contacts | $39 at 30,000 sends — 500,000 contacts |
| 100,000 emails a month | $49 — Growth, 10,000 contacts | $82 — 500,000 contacts |
Two things that table does not show, and both matter.
- Brevo Starter has no marketing automation. Automations are a Standard feature, which starts at $18 a month for 5,000 sends and climbs from there. Every paid Nectazo plan has unlimited automations, and Growth adds branching ones.
- Brevo puts its logo on your emails on Starter. Removing it is a $12 a month add-on, or you move up to Standard. Nectazo shows its own footer on the Free plan only — every paid plan is unbranded.
Adding the branding removal to the 100,000-send comparison makes it $94 a month on Brevo Starter, still without automations, against $49 on Growth.
These are US dollars and Brevo's calculator shows other currencies. More importantly, the shape of your list decides which model wins: if you have a large list you mail rarely, Brevo's send-based pricing is likely cheaper. If you mail a modest list often, ours is. Put your real numbers into Brevo's pricing page and compare against our plans.
What Nectazo does that Brevo does not
- Your catalogue in your email, with live prices. Connect WooCommerce or Shopify and drop real products into a campaign. The price is read when the email is sent, not when you build it, so a change upstream fixes every unsent email at once — and product images are cached to our storage rather than hot-linked at your own web host.
- Several brands on one account. Growth carries 3 brands, each with its own sending identity, contacts, templates and catalogue.
- Hard caps instead of overage. There is no mechanism to bill you beyond your plan. A campaign is checked against your remaining allowance before it leaves draft.
Where Brevo is the better choice
- A big list you mail occasionally. This is the clearest case. Paying by sends rather than by contacts is straightforwardly better if you hold 100,000 addresses and email them quarterly, and Brevo will be much cheaper than we are.
- You want more than email. SMS, WhatsApp, push, live chat and a CRM with sales pipelines, all in one account. We do email and the things immediately around it, deliberately, and have no plans to be a suite.
- Their free plan is generous on storage. 300 sends a day, but you may store up to 100,000 contacts on it. If you are consolidating a large list before deciding anything, that is a genuinely good place to park it.
- You need a team in the tool. Brevo sells seats and roles. Nectazo is built for one operator or a very small team.
Moving across
Export your contacts from Brevo as a CSV and import them — see contacts. Bring the unsubscribes: Nectazo reads the blacklist column a Brevo export carries and maps it to unsubscribed, so people who opted out stay opted out. That matters more than it sounds, and those contacts cost you nothing here.
Verify your sending domain before the first campaign — see sending domain. Sending from a domain you have verified is what carries a list's reputation through a move.