Letting AI write it

Most campaigns are about something that already has a page: a product, an article, a podcast episode, an event. Rather than retyping what is on that page, paste the link and Nectazo writes the email for you.

In a draft campaign, above the subject line, there are two buttons: Email about a page, which is this article, and Generate email with a prompt, which is the same idea without a link — see Writing a whole email from a prompt below.

It writes about the page — it does not copy it

This is the part worth understanding, because it changes what you get. Nectazo reads the page and pulls out the facts: what the thing is called, what it costs, whether it is in stock, who wrote it, when it happens, and which image represents it. Those facts are handed to the AI as background, and it writes fresh copy in your brand's voice.

It is not a reformatter. A product page is written for somebody already browsing it; your email goes to somebody who was not thinking about you, and its job is to earn the click. So the email deliberately says less than the page does — enough to interest, not enough to replace the visit.

The options

Making a new image

Make a new one does not generate from nothing — it edits the page's own image, so the result still shows the actual product. You describe how it should change, and pick a shape and quality. This spends tokens, which every plan includes.

If the image step fails, you still get the email: it falls back to the page's own picture and tells you what happened. Losing a finished draft because an image model was busy would be the wrong trade.

Reviewing before it lands

Nothing is applied to your campaign until you say so. The result appears as a preview with alternative subject lines to choose between, and three buttons: Try again for a fresh attempt, Discard, or Use this email.

Applying it adds the new blocks to your draft rather than replacing what is there, and it only fills the subject and preview text if you had left them empty. Work you already did is never overwritten.

What it costs and what it needs

• One token for the writing, plus the image's tokens only if you chose to make a new image.
• Pages behind a login, or that render entirely in JavaScript, often have nothing readable to work from — you will be told rather than given a vague email.
• Images from the page are copied into your Media library and re-served by us, so your email never hot-links someone else’s server.

Writing a whole email from a prompt

Generate email with a prompt does the same job with no link involved. Describe what the email is about and Nectazo writes the heading, the copy, a button, and — if you want one — an image to go with it.

The image is described by the AI from the email it just wrote, so it matches what the email says rather than being a second thing you have to think of. You can turn it off, and you can choose its shape and quality the same way as anywhere else.

Neither generator replaces what you have. Blocks are added beneath what is already in the email, and the subject and preview text are only filled in if you left them empty.

Writing a single block

You do not have to generate a whole email to get help with the words. Select a Text block and press Generate with AI in its settings, or the sparkle in the block's toolbar. If the block already has text, the panel offers to rewrite it — “shorter”, “warmer”, “fix the grammar, keep the meaning”. If it is empty, it writes it.

Only the words change. The size, colour, alignment and padding you set on the block stay as they were, and it writes the contents of that one block — never a subject line, greeting or sign-off, which are separate blocks of their own.

See Images and AI generation for how images are stored and optimised, and Plans and limits for your monthly allowances.